PixelPicked for indie developers

From first commit
to launch day
and beyond.

Free forever. Zero commission. Real visibility at every stage of development.

Most indie mobile games fail not because they are bad — they fail because nobody knows they exist. The App Store discovery algorithm rewards money, not quality. Social media rewards virality, not craft. PixelPicked is built differently: it is a curated platform where indie developers can register a game before it is finished, grow an audience while they build, recruit real beta testers from genuinely interested players, and execute a coordinated launch campaign the moment the game ships. No ad spend. No publisher. No commission. Just a direct line between the developer and the players who want exactly what they are making.

Before you launch

Build your audience
while you build
your game.

Most launches fail because the audience-building starts on launch day. PixelPicked starts it on day one.

  • 01

    Submit at any stage

    Register your game before it is finished. Add a trailer, screenshots, and a description. You do not need a publisher, a marketing deck, or a finished product.

    Pre-launch
  • 02

    Human approval in 1–2 days

    Every submission is reviewed by a person. No clones. No shovelware. Games that pass get a dedicated page. Games that do not get honest feedback.

    Curation
  • 03

    Build your audience early

    Post devlogs as you build. Share screenshots and early builds. Collect followers who will be notified the moment you launch.

    Audience
  • 04

    Recruit real beta testers

    Players apply for beta access directly from your game page. Get feedback from people who are already interested — not random strangers from a subreddit.

    Beta testing

Launch week and after

Arrive on launch day
with a crowd
already waiting.

A coordinated campaign across every channel your players live on — the moment you press go.

  • 05

    Coordinated launch campaign

    Push notifications to every follower. Trending placement on the homepage. Broadcast across Discord, YouTube, TikTok, and X. You arrive on launch day with a crowd.

    Launch week
  • 06

    Community voting and features

    The community votes weekly. Top games get featured in the Weekly Pixel newsletter and across our socials. No ad spend. Just genuine player votes.

    Discovery
  • 07

    Cross-platform social reach

    PixelPicked broadcasts across X, Reddit, TikTok, and YouTube. Your launch reaches audiences that never open an app store chart.

    Reach
  • 08

    Stay discoverable forever

    Unlike the App Store, your game does not disappear after the launch window. It lives in the feed permanently. Post updates to re-engage your community.

    Post-launch

Common questions

Everything you
need to know.

Yes — completely. PixelPicked takes no commission on sales and charges no listing fee. The platform is free for indie developers at every stage, from submission to launch and beyond. The business model is built around the player side, not the developer side.

That is exactly what PixelPicked is designed for. You can submit as early as you have a working concept, a trailer, and a description. The earlier you submit, the more time you have to build a following before your launch day.

Every rejection comes with honest, specific feedback from the reviewer explaining what did not meet the bar and what you could change to resubmit. The goal is not to gatekeep — it is to make sure every game in the feed is worth following.

Players on PixelPicked can see open beta slots directly on your game page and apply from there. These are players who have already found your page, read your devlogs, and are genuinely interested in what you are building — a far more valuable tester pool than a cold subreddit post.

When you mark your game as launched on PixelPicked, the platform sends a push notification to every player who has followed your game, moves your game to the trending section of the homepage for the launch week, and broadcasts the launch across the PixelPicked Discord, YouTube, TikTok, and X accounts.

Post an update devlog. Your followers get notified. Your game resurfaces in the feed. PixelPicked is designed for the long tail — your game can keep growing months and years after the initial launch window closes.

No. Solo developers and small teams can submit directly. You just need a game worth following.

Pre-launch. Launch week. Post-launch. PixelPicked is the platform that stays with you through all of it — from first commit to long after day one.

Every stage. One platform.

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