For developers
Give the game a place to begin.
Submit the game from the idea stage onward. Once it passes human review, its PixelPicked page becomes the home for its concept, progress, community, and eventual release.
How
PixelPicked
Works.
Developers build games in public. Players discover, play, follow, and shape them. PixelPicked connects every step from the first idea to the first 1,000 installs—and beyond.
One pre-launch loop
Developers build momentum. Players make it move.
PixelPicked works because both sides participate in the same journey. Every update gives players something to discover. Every play, follow, and response gives the game more signal and reach.
- 01Enter pre-launch
For players
Find something worth following early.
Explore human-curated mobile games while they are still taking shape, not only after they have already climbed an app-store chart.
For developers
Turn development into a story.
Publish devlogs, screenshots, decisions, milestones, and updates. Give people reasons to understand the game and care about where it is going.
02Build in publicFor players
Follow the people and process behind it.
Follow games, read their devlogs, respond to updates, and stay connected as ideas become playable experiences.
For developers
Show the game, not only the trailer.
Publish a browser-playable Demo Build to reach early game testers. Share the full build or create a focused 5-, 10-, or 15-minute experience that lets the game market itself through play.
03Make it playableFor players
Play before installing.
Try Demo Builds instantly in the browser, experience the mechanics firsthand, and decide which games deserve more of your attention.
For developers
Replace assumptions with player signals.
Collect structured feedback from early game testers and validate decisions with engagement analytics on hosted Demo Builds without adding an analytics SDK to the game.
04Learn togetherFor players
Help shape what the game becomes.
Share useful feedback about the experience and take part in the decisions that can make a promising mobile game better.
For developers
Make every important moment travel further.
Run coordinated campaigns around milestones, major updates, and release. Bring devlogs, Demo Builds, followers, and notifications into the same moment.
05Create momentumFor players
Move the games you believe in forward.
Support and share meaningful updates and launches, helping more players discover games that deserve attention.
For developers
Turn pre-launch attention into lasting growth.
Carry an informed community into the first 1,000 installs and beyond. Keep publishing updates, running campaigns, and being discovered after release.
06Launch and keep growingFor players
Stay with the game beyond day one.
Get release updates, return for what comes next, and keep a living collection of mobile games you found before everyone else.
What developers bring
Ideas, progress, playable experiences, and a reason to care.
What players bring
Attention, participation, feedback, and momentum.
What PixelPicked connects
The entire pre-launch journey—and everything that follows.
How PixelPicked works FAQ
The process, answered.
Clear answers about joining, discovering games, Demo Builds, analytics, campaigns, and what happens after release.
How does PixelPicked work?
PixelPicked connects mobile game developers and players throughout pre-launch. Developers publish their progress, Demo Builds, updates, and campaigns; players discover those games, play them early, follow their development, share feedback, and help strong updates and launches reach more people.
When can a developer add a game to PixelPicked?
A developer can submit a mobile game from the idea stage onward. The game does not need to be finished or available in an app store, but every submission is reviewed before it enters curated discovery.
How do players discover games on PixelPicked?
Players find human-curated mobile games through discovery feeds, devlogs, community activity, campaigns, and editorial channels including The Weekly Pixel newsletter.
How do Demo Builds work?
Developers publish browser-playable Demo Builds to reach early game testers and let players experience a mobile game before installing it. A Demo Build can be a full playable build or a focused 5-, 10-, or 15-minute experience, with feedback and analytics helping validate the game.
How does PixelPicked collect analytics without an SDK?
PixelPicked measures engagement with Demo Builds hosted on the platform, so developers can understand player behavior without adding an analytics SDK to their game.
How do players help shape games?
Players can follow development, respond to devlogs, play Demo Builds, and share structured feedback. They can also support updates and launches they believe deserve more attention.
Is a PixelPicked launch campaign only for release day?
No. Developers can create campaigns around important pre-launch moments, including milestones, major updates, new Demo Builds, and release. A campaign brings the update, followers, community response, and promotion together.
What happens on PixelPicked after a game is released?
The game keeps its page, followers, devlogs, updates, campaigns, and discovery presence. Developers can continue building momentum, while players can keep following and promoting the games they care about.
Choose your side of the loop
Bring the game. Or find it first.
Explore the pre-launch ecosystem
Product
Overview
Everything PixelPicked does for indie mobile games — the full picture in one place.
Solution
For Developers
Build an audience, reach early game testers, collect feedback, and validate gameplay from first idea to the first 1,000 installs.
Solution
For Players
Discover genuinely original indie mobile games before they hit the charts.
Feature
Community Building
Devlogs, follower feeds, and voting — the full stack for building in public on mobile.
Feature
Analytics Without an SDK
Understand how players engage with browser-playable demos without adding an analytics SDK.
Feature
Launch Campaign
Turn milestones, major updates, and release into coordinated moments your community can move forward.